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April 2, 2025

Runway Gen-4: New AI Video Generator

Top 5 AI Tools in 2025

Runway has released Gen-4 — its most advanced AI video generator, ready to rival professional filming production and animation in quality.

This latest version of Runway AI marks a major step in text-to-video technology, offering unmatched visual fidelity and full creative control. Most importantly, Gen-4 maintains consistent characters and objects throughout entire videos — something previous models struggled to achieve. Both individual creators and enterprise users on the Runway platform can start using it today.

What is Runway Gen-4

Gen-4 is Runway's latest artificial intelligence video generation model designed to translate ideas into high-quality, cinematic videos using nothing more than text prompts and image references.

Gen-4 significantly outperforms its predecessor (Gen-3) in visual quality, realistic movement and character consistency. It is capable of simulating camera movement, keeping objects consistent across multiple scenes, generating natural lighting and physics, and following stylistic requirements.

Gen-4 allows you to create videos that look and feel like professionally made videos without the need for traditional animation or editing tools.

Key Features

Runway Gen-4 offers a large set of updates that define new AI-generated video capabilities, from improved realism to intuitive creative tools. Here are the key features that set it apart:

Characters in different scenes

Gen-4 keeps characters and objects visually consistent across the entire video — from facial features to proportions — even when changing angles, lighting, or camera movement.

From text or image to video 

Gen-4 lets you create videos from a simple text prompt, a reference image — or both. Describe the scene you want, upload a visual for style or subject reference, and the AI will generate a consistent, cinematic result that reflects your intent.

Use Sigma AI Browser to find ideas and visual prompts.

Cinematic quality 

Gen-4 delivers a high level of AI video quality - with better depth, lighting and motion. It creates footage that looks like it was shot with a real camera, not machine-generated.

Realistic physics and motion

From flowing fabric to dynamic running, Gen-4 simulates real-world movement and physics with stunning accuracy. Movements look smooth and natural, enhancing believability and immersion.

Style Preservation 

Gen-4 consistently applies your chosen style - cinematic, minimalist, natural or surreal - throughout your video. Each frame remains visually cohesive.

Power your creative flow with Sigma AI Browser.

Editing by Layers

Gen-4 allows you to edit individual elements of a scene - backgrounds, objects or characters - without affecting the rest of the video.It works like layers in Photoshop, giving you the flexibility to work on your content with the ability to perfect your creative intent. 

Multiple Angles, One Scene

Gen-4 lets you generate a full scene from different angles and camera positions — based on a single prompt and reference image.

Use Cases and Who It’s For

30-60 % of people perceive information with their eyes. Runway helps you visualise your thoughts and ideas and make your goals a reality.

Creators and Influencers

Quickly generate videos for YouTube, TikTok or Instagram, including story scenes, styling and identity across all posts.

Directors and animators

Prototype scenes, storyboards and even short films without expensive equipment. Speed up the process of pre-visualising and testing ideas.

Marketers and agencies

Build branded content, advertising concepts or animated explanations in a stylish and logical way while maintaining brand identity and atmosphere. 

Studios and creative teams

Use Gen-4 in creative workflows to accelerate iteration, concept presentations to a client, or project defence. 

UX/UI and product designers

Prototyping user scenarios, visual demos, storyboards, augment websites with visual content.

E-commerce and brands

Product visualisation, creation of promotional videos, testing of creatives. Generation of product videos from photos to save budgets. 

Sigma AI Browser will be useful in anything from information retrieval to script writing.

Runway vs Sora vs Veo 2

Everything is known in comparison. In the race to build the best AI video generator, three major players are leading the way: Runway Gen-4, OpenAI's Sora, and Google's Veo 2.

Let's identify the winner so far. 

Feature Runway Gen-4 OpenAI Sora Google Veo 2
Available to public Yes (paid users) Not public yet Limited/private access
Text-to-video Yes Yes Yes
Image references Full support ⚠️ Limited (early stage) Unknown
Style & character control High consistency ⚠️ Variable Unknown
Motion realism Advanced physics Strong Strong
Pricing transparency From $15/month Not disclosed High-cost rumors

What Makes Runway Unique

  • Visual reference support — upload images to control the look
  • Layer-based editing — change objects, characters, or backgrounds independently
  • Cinematic quality — footage looks camera-shot
  • Backed by Hollywood — used in real productions, not just demos

Creating professional video content powered entirely by AI has never felt this real.

From stunning visual quality to consistent characters, cinematic motion, and intuitive editing — Runway Gen-4 makes it possible.

All you need is an idea.

Forget big budgets, complex scripts, film crews, or animation skills — Runway Gen-4 can handle it all.

Ready to Create with AI

Use Sigma AI Browser to explore trends, gather visual references, and find inspiration faster.